Explainer video production

An explainer video production company specialises in creating short, engaging films that explain a product, service, or idea. At Myth Studio, we focus on animated explainer video production, creating films that combine storytelling with striking visual design. Everything is designed from the ground up for your project, not pulled from a template library.

Most animated explainer videos perform best at around 60 to 90 seconds. That's long enough to communicate your message but short enough to hold attention. The ideal length depends on the complexity of what you're explaining and where the video will be used. Social content tends to be shorter (15 to 30 seconds). Investor pitch videos can run longer (2 to 3 minutes).

Pricing depends on the length, the complexity of the animation, the visual style, whether you need voiceover in multiple languages, and your delivery schedule. A 60-second motion graphics explainer has a different scope to a 90-second character-driven narrative piece. We'll give you a clear quote based on your brief. Get in touch.

Our approach is rooted in artistry. Many agencies use template-based animation software, but we create everything from scratch. Our in-house animators and illustrators craft each frame by hand, making every animated video unique. We're also a broader animation studio with credits on broadcast, brand, and entertainment work, which means the creative quality of your explainer benefits from that wider expertise.

Our process runs through several clear stages: creative brief and concept development, scriptwriting, storyboard and styleframe design, animation production, and post production (voiceover, music, sound design). You have opportunities to review and provide feedback at every stage. Nothing moves forward without your approval.

Yes. Animated explainers are proven to boost conversion rates. They help potential customers understand your product or service quickly, which builds trust and shortens the path to purchase. They're particularly effective on landing pages, in email campaigns, and as part of paid social advertising.

Scriptwriting is a core part of our process. We develop the concept and narrative collaboratively with your team, refining until every word earns its place. If you already have a script, we're happy to work from that and suggest improvements where we see them.

Yes. We produce explainers optimised for every platform: YouTube, LinkedIn, Instagram, TikTok. We deliver in multiple formats and aspect ratios, so your video is ready to perform wherever you need it.

We do, for clients who need it. Some projects benefit from a mix of live action and animation, combining real footage with animated elements. But our core strength is animation, and that's where we add the most value.

All types. From startups looking to showcase a new product to established organisations in healthcare, finance, tech, property, and the public sector. We've worked with charities, corporate clients, and agency partners. If you have something complex to explain, an animated explainer is almost certainly a good investment.

Look for a strong portfolio that demonstrates range and quality, not just volume. Check whether they create bespoke work or use templates. Read client testimonials. And make sure their process gives you visibility and control at every stage. The cheapest option is rarely the best value.

Get in touch. We'll discuss your ideas, learn about your brand, and begin putting together a plan. Whether you have a fully formed concept or just a rough sense of what you want, our team will help you find the right creative direction.

The more detail you can provide, the better. But don't worry if you're still in the early stages. At a minimum, it helps to know your target audience, the core message, your budget range, and your timeline. From there, we handle the rest.

If your product, messaging, or branding changes, we can update the animation. We provide source files and offer update packages for when things evolve. Small changes (swapping a screen, updating a stat) are usually quick and cost-effective.