Key Concepts
Back to KnowledgeCreative Craft & Animation Principles
Camera Language
In animation, the camera can go anywhere. Camera language involves using angles (low, high), shots (close-up, wide), and movements (pan, dolly) to influence how the audience feels.
A low angle makes a character look powerful; a high angle makes them look vulnerable. Mastering this language is key to cinematic storytelling, particularly in advertising and TV animation and title sequences.