Animation for the biggest screens
From TV commercials to broadcast graphics, we create animation that captures attention and drives results.
About
Myth Studio is a London animation production company creating broadcast-quality animation for advertising and television. Our credits include the ITV Euro 2024 opening titles and the title sequence for Sky's GROW. We produce TV commercials, channel branding, broadcast graphics packages, and cinema advertising, handling every stage from concept through to delivery in all required broadcast formats. Our work has appeared across major UK networks and international streaming platforms.
What We Offer
Why Myth
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Broadcast-grade craft
Every frame is built for the big screen. We combine cinematic art direction with technical precision, delivering animation that meets the highest broadcast standards.
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Story-driven titles
Our title sequences don't just introduce a show, they set the tone, build anticipation, and become part of the cultural conversation.
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End-to-end production
From initial concept sketches through styleframes and animatics to final delivery, we handle everything in-house. One team, one vision, no handoff friction.
ITV Euro 2024
Opening titles for ITV Sport's coverage of UEFA Euro 2024. Drama, energy, and national pride, all within a 30-second window.
From sketch to screen
Every frame starts as an idea. Here is how we bring broadcast animation to life, from early concept sketches through animation breakdowns to final delivery.
Scene 01 Breakdown
Scene 03 Breakdown
Scene 06 Breakdown
Shot 13 Breakdown
More projects
Tickmill TVC
Television commercial
BritBox
Smart TV app promo
A Modern Fairytale
Vegan activist film
Grow
Title sequence
Budweiser Energy
Cannes Awards Show
What clients say
"Myth came in and smashed the brief out the park. They brought flair and joy to the project as well as giving me total confidence that they will deliver. Solid team!"
Max Italiaander
Creative Director, Squint/Opera
"Myth are great partners for us to work with, meaning they are always our go to for our animated films. They are creative, fast and fun to work with, patient with delays and last minute changes and always produce work that we are all proud of."
Julie Cook
Executive Producer, REVOLT
How We Work
A simple, collaborative process.
Broadcast deadlines are non-negotiable, so our process is built around them. Locked milestones, stakeholder sign-offs at every gate, and delivery in every required format.
- TV commercials & idents
- Title sequences & end credits
- Broadcast graphics packages
- Channel branding & rebrand
- Cinema advertising & trailers
- Multi-format delivery for broadcast, web & social
Brief & Research
We study the show, the network, the audience. Every creative decision starts with understanding context.
Concept & Treatment
Visual concepts and creative treatments that define the look, feel, and narrative approach.
Styleframes & Animatic
Key frames and timed animatics lock the visual direction and pacing before production begins.
Production
Full animation production with regular review checkpoints and stakeholder sign-off.
Post & Delivery
Compositing, grading, sound design, and delivery in all required broadcast formats.
Brief & Research
We study the show, the network, the audience. Every creative decision starts with understanding context.
Concept & Treatment
Visual concepts and creative treatments that define the look, feel, and narrative approach.
Styleframes & Animatic
Key frames and timed animatics lock the visual direction and pacing before production begins.
Production
Full animation production with regular review checkpoints and stakeholder sign-off.
Post & Delivery
Compositing, grading, sound design, and delivery in all required broadcast formats.
Related
ITV Euro 2024 Titles
ITV Sport · Broadcast
Case StudyGROW Title Sequence
Sky / Double Nickel Entertainment / Blazing Griffin · Broadcast
Article · 18 min readHow Long Does Animation Take? A Complete Guide to the Animation Process
Production
Article · 8 min readWill Animation Be Replaced by AI?
Industry Insights
Frequently Asked Questions
Common questions about our advertising & tv services.
We deliver in all standard broadcast formats including ProRes, DNxHD, and various codecs for HD, 4K, and UHD. We also provide social and web-optimized versions.
Absolutely. We regularly work within established brand systems, translating static guidelines into dynamic motion while maintaining brand integrity.
Typically 8-12 weeks from brief to delivery. Shorter timelines are possible depending on complexity and approval cycles.
Yes. We either work with our trusted sound partners or collaborate with your preferred composers and sound designers to create a complete audio-visual package.