Myth Studio Showreel Ident: Motion Design and 2D Animation

Brand Film

We created this short ident to open our showreel - a sharp intake of breath before the work begins. Its job was simple: announce Myth with intent, and do it in seconds.

Folklore sits at the heart of who we are (it's in the name, after all). So we built a rapid-fire journey through mythologies that have shaped storytelling for centuries - from the European Green Man, to Nüwa, the Chinese mother goddess with her serpentine form, to the eternal pull of Iris and Osiris. A chain of vignettes, each one folding into the next, gathering momentum as it goes.

Character design turnaround sheet, male character

Character design turnaround sheet, female character

Rather than lean on spectacle through colour, we set ourselves a constraint. The entire film plays out in monochrome. No lush palettes, no visual safety nets - just value, composition and movement doing the heavy lifting. It forced every frame to earn its place.

Once the structure was mapped in a sketched storyboard, we built a rough version in simple 3D forms. That gave us the sweeping camera action we needed before moving into frame-by-frame animation. The result is hand-drawn, but dynamic - cinematic movement wrapped in an illustrative style.

It's a small piece, but it says a lot about us. Craft-led. Story-first. Rooted in history, but propelled by motion.