AI Production Studio

Myth Labs

Pushing the boundaries of tasteful AI video production

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About Myth Labs

AI video production for marketing teams who need to move fast

Myth Labs is the AI video production wing of Myth Studio, based in London. We combine AI tools with experienced human creative direction to produce video ads, brand films, explainers, and localised content faster and more affordably than traditional production. This is not a DIY tool or template service. Every project is directed by our creative team, working from your brand guidelines and existing assets to deliver work that performs across Meta, TikTok, YouTube, and LinkedIn. We offer both project-based pricing and ongoing retainers.

AdsBrand FilmsExplainersLocalizationAnimatics

Myth Labs is a key AI partner for PepsiCo

PepsiPepsiCo7up
"The Myth team have become a key partner for us at Pepsi. They have supported how we glean insights on communications, in a more iterative way, enabling us to test and learn, with speed and agility."
Cathy Graham Kidd

Cathy Graham Kidd

Senior Marketing Director, Pepsi Global

What We Create

AI-powered production

AI video ads for social and paid media
Brand films and commercials
Explainer videos and product demos
AI animatics for previz or testing
Voiceover, dubbing and localization
Ongoing content retainers
Why Myth Labs

Production that works

01

Made for results

We focus on what matters: engagement, conversions, and content that actually works in your campaigns. Not just pretty visuals.

02

Fast turnaround

Go from brief to finished video in days, not months. Our process is built for speed without cutting corners.

03

Always on brand

We work from your brand guidelines, existing assets and past campaigns. Everything stays consistent and recognizable.

04

Scales with you

Whether you need one video or a full campaign across multiple markets, we can handle it. Project-based or retainer, your choice.

Frequently Asked Questions

Common questions about our ai video services.

No. Myth Labs is a full-service production studio. We handle everything from strategy to delivery using AI tools with experienced human creative direction. You brief us, we produce the work. You don't need to learn any software or touch any tools.

Yes. We work from your brand guidelines and existing assets to keep everything consistent. Colour palette, typography, tone of voice, visual style: we match it all. If you don't have formal guidelines, we can develop a visual framework for your content.

We can. We integrate existing footage, stock video, or plan hybrid shoots that combine live action with AI-generated elements. Some of the most effective content blends approaches.

We offer project-based pricing and retainers. AI-assisted production is more efficient than traditional methods, which means faster turnarounds and lower costs, but this is proper creative work, not template videos. Get in touch for a clear conversation about budget.

Yes. Many of our projects are white-label or co-branded with agencies and in-house teams. We're comfortable working within existing creative frameworks and delivering to agency specifications.

E-commerce, B2B, SaaS, fintech, beauty, fashion, education, real estate, gaming. If you run digital campaigns and need video content that performs, we can help.

It depends on the scope, but we regularly deliver finished video within a few days of briefing. For ongoing retainers, we establish a production cadence that keeps content flowing at the speed your marketing calendar demands.

Myth Studio is our traditional animation and motion design studio, producing broadcast, brand, and commercial work using hand-crafted techniques. Myth Labs uses AI-assisted workflows to produce content faster and at a different price point. Both are led by the same creative team. The right choice depends on your project, timeline, and budget.

It's different. AI video production excels at producing large volumes of content quickly, testing ideas rapidly, and delivering localised versions across multiple markets. For projects where hand-crafted illustration and frame-by-frame animation are what's needed, Myth Studio's traditional services are the better fit. We'll always be honest about which approach suits your project best.

This is one of the areas where AI production really shines. We can produce voiceover, dubbing, and text adaptations across multiple languages quickly and cost-effectively, maintaining brand consistency across every version.

You own everything we produce. We provide full usage rights for all content created through Myth Labs.

If you need content quickly, at volume, or across multiple markets, AI video is likely a good fit. If you need deeply craft-led, illustrative work that will anchor a major campaign, traditional production might be better. We'll tell you which approach fits best. Often the answer is a blend of both.