Knowledge

    What we're learning, thinking about, and sharing as we build the future of animation.

    Articles

    Creating a Vegan Activist Film
    Sep 10, 20245 min readExternal

    Creating a Vegan Activist Film

    How we brought A Modern Fairytale to life: a hand-illustrated animated short film championing animal welfare and plant-based living.

    ITV Euro 2024: Behind the Titles
    Jul 15, 20245 min readExternal

    ITV Euro 2024: Behind the Titles

    How we designed and animated the broadcast titles for ITV's coverage of Euro 2024, from early concept sketches to final delivery.

    How Myth Studio Built Itself to Scale on Demand
    Feb 23, 20235 min readExternal

    How Myth Studio Built Itself to Scale on Demand

    Myth Studio successfully navigated the challenges of the pandemic by specialising in animation and motion graphics. A case study on scaling a creative business.

    The Key to Creativity: Breaking Down Barriers in Remote Collaboration
    Jan 11, 20246 min readExternal

    The Key to Creativity: Breaking Down Barriers in Remote Collaboration

    Your team doesn't have to be in the same room to make magic happen. A look at how remote teams are reshaping creative work.

    How Animation Helps in Education
    Sep 28, 20244 min read

    How Animation Helps in Education

    Visual learning is powerful. Here's how animated content is transforming complex subjects into engaging lessons.

    Will Animation Be Replaced by AI?
    Oct 12, 20248 min read

    Will Animation Be Replaced by AI?

    The AI revolution is no longer a complete shock for creatives. But will it replace animators? The short answer is no, but it will fundamentally change how animation is created.

    What Affects the Cost of an Animated Video? The 8 Biggest Factors
    Feb 18, 202610 min read

    What Affects the Cost of an Animated Video? The 8 Biggest Factors

    Why does one studio quote £15k while another comes back with £150k? The 8 biggest factors that affect animation pricing, and how to make smarter decisions with your budget.

    Recognition

    Awards & Press

    Recognised at the Archiboo Awards, Learning on Screen Awards, Cannes Corporate Media & TV Awards, and more.

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    Key Concepts

    Key Concepts Glossary

    A comprehensive guide to the language of animation, motion design, and creative production.

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